top of page
  • Writer's pictureSøren Petersen

3 Tips on How To Create a Pre-Production Plan For a Remote Video Shoot

Getting footage from Scandinavia for your next brand film doesn’t need to be a Herculean task. With the right footing and best practices in place, sending a local video crew to shoot interviews, local teams and B-roll footage can be a smooth and seamless experience. With international travel restrictions remaining in place, there are even new innovations that can virtually bring you to the shoot through streaming enabled by your local crew. Learn how by activating three best practices, you will get precisely the footage and material while you’re assigning work remotely.

1. Start with a project brief (including visual references)

If pictures are worth a thousand words, then a video as a first visual reference practically helps your video crew understand your requirements, format and perspective. In your project brief, be sure to include a simple reference from your video library to help guide your crew on-the-ground. This way the local video production company understands your need for camera rental and equipment, also for example if you require specialised shots like steadicam or drone filming.

Your email inquiry should also include an estimate for hours of filming and an approximate shoot date. With these inputs in mind, your agency can quickly return with

a realistic quote and timeline in the next email.

2. Define a short communication loop

As we approach the shoot date, we recommend setting up the team and project with

a short and fast communication loop that includes direct contact with local partners.

No client likes to get a frantic phone call in the middle of the night to link up the local crew with the client’s local office. When different time zones and stakeholders are involved, let your local talent and the video producers liaise directly for an effective shoot day, that allows for troubleshooting on the spot. A transparent and open email thread with all of those involved in the video shoot means that everyone is on the same page for day-of logistics and reduces potential miscommunications.

3. Spell out your specs and shoot info

Once the budget and project is approved, it’s helpful to provide your local producers with the technical specifications. These include:

  • Format, including resolution, frame rate and other preferred camera specs

  • Desired framing guidelines for interviews

  • B-roll requirements with visual references

Whether you need footage of your operations in Malmö, Sweden or an interview with top management in Denmark, your crew will need the following for the week of the shoot to get in touch:

  • Contact info of local talent and any other points of contact

  • Location and address of the shoot

  • Set considerations (access, power, environment controls)

Then for a speedy, digital delivery, let your crew know about your preference for footage transfer. We at Flicker Factory, for example, have our own online server that keeps a back-up for 60 days so you and your partners can access and download footage in full-resolution at your convenience. Though most clients prefer the immediacy of a web transfer, we can also courier footage on a HDD.


When you’re based in another country and timezone, coordinating a project remotely rests on having information and expectations defined early on and in a centralized fashion. As a Copenhagen-based video production agency, Flicker Factory is here to set you up for a successful shoot on-location. We’re on standby for when you’re ready to get rolling on with a local film crew for your next professionally-shot video.


3 Tips on How To Create a Pre-Production Plan For a Remote Video Shoot

Can’t make it to the shoot?Creating a detailed brief with technical specs are key to fruitful and seamless filming with a remote video crew.

Pro tip: How to get started with Customer Testimonials and Casefilms

Learn why choosing the right client to star in your video will make a winning casefilm.

How video production success rests on a pre-production foundation

To help the process run as smoothly as possible, we’re sharing some of our expert hints and tips to maximise video production productivity.

Insight: Why Video is Great to Explain Complex Value Propositions

Which explanation do you find easiest to understand? Text My name’s Ivan Popyrev and I work for advanced technology and Projectsgroup at...

Sell Your Success Stories using Case Videos - insight

In the second part of our series of tips on content marketing, we look at the benefits of using case videos in the B2B market. Case...

How can motion design help your company?

See how you can utilize motion graphics in your strategy

Production Services: BIG – The Spiral Tower

Green screen filming in Central Copenhagen Bjarke Ingels Group released a conceptual design for their latest project in New York: an...

The United Nations – Climate Technology - Case Video

CTCN introduction video from Flicker Factory on Vimeo. We’re pleased to say that we’ve just finished the first of two customer case...

Huawei – Gigaspeed internet project - Case Video

Following on from the earlier case video we produced for Huawei, they contacted Flicker Factory again to document the success of their...

Insight: What B2B Buyers Value (Survey Report)

Our key takeaways: – 95% of participants consider vendor related content as trustworthy – 73% of decision makers spend less time today...

Content is Queen, Distribution is King - insight

Here’s the first in our series of tips about content marketing and video content. The saying goes that content is king, but these days...

Case Video: Citrix

In July, we finished a case video for Citrix – a tech company offering seamless Internet access to ships. The video is aimed at the B2B...

See more

bottom of page